MAX PRIME
MAX PRIME
MAX PRIME
MAX PRIME
MAX PRIME
MAX PRIME
MAX PRIME

MAX PRIME

$89.99

Product Details

1.25" Rotating Iron

 

FASTER, LONG-LASTING STYLE
Straightens, Curls, Adds Body & Shine

 

The quick answer to your styling needs. The MAX PRIME 1.25” Rotating Iron makes adding volume, blown-out waves, or simply de-frizzing thick and coarse hair faster than you ever dreamed possible. Our patented rotating iron technology is the secret behind the faster styling: the first row of bristles smooths and separates your hair, and the second row of bristles adds insane shine to each strand of hair. The rounded design of the barrel helps add body and volume. 

HOW TO USE

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WHAT IT HAS

• Style Faster with 1.25" Revolving Barrel & 2-Way Rotation
• Ionic Bristles Eliminate Frizz, Smooth & Add Shine
• Powerful, Consistent Heat with Tourmaline Ceramic Heated Plate
• 4 Heat Settings up to 425°F
• Tangle-Free Styling with 7' Professional Swivel Cord
• Automatic Shut Off for Stress-Free Styling
• Removable Heat Guard Included for Scalp Protection

WHO IT'S BEST FOR

Anyone who wants to it all: faster styling AND versatility with one tool. Straighten, curl, add body, shine, and de-frizz all with one tool. MAX PRIME works on all hair types.

 

Hair Type

  • Curly
  • Coily
  • Fine
  • Thick
  • Wavy
  • Straight

Hair Length

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1.25” Heated Rotating Barrel

FASTER STYLING

How does MAX PRIME help you style your hair faster? The larger 1.25" barrel size allows you to style even more hair at once. Two rows of bristles create maximum styling power: with the first row of bristles smoothing and separating your hair, and the second row of bristles adding insane shine to each strand of hair. Additionally, the rounded barrel rotates 110 times per minute- polishing, smoothing, and styling your hair quicker with each pass.

NO CRUSHING OR CREASING

The magic of the rotating iron is that it straightens your hair without crushing or creasing it between two hot plates. The tourmaline ceramic floating plate aligns with the rotating barrel and helps to gently smooth hair and reduce frizz. This means your hair will look better and have less heat damage.

VERSATILE + FOR ALL HAIR TYPES

The 1.25" sizing is perfect for straightening, curling, or adding volume and flips. MAX PRIME works on all hair types: whether transforming thin, fine hair to voluminous and hair filled with body, or straightening thick, coarse hair to a smooth and sleek look.

Get The Look

HOW-TO: BARREL DIRECTION

1. The barrel direction should always be going with the natural direction of your hair so that it lays the cuticle down and polishes it.

2. Hold the tool in the mirror how you would be using it to style your hair. Close to see the direction it is rotating.

3. To change the direction of the rotation, double-tap the barrel.

HOW-TO: SMOOTH BLOWOUT WITH BODY

1. Detangle, section, and smooth hair before styling.

2. Grab a 1-2" section of hair and spread it across the barrel evenly, with the barrel underneath the hair and the brush on top. Make sure there are no loose strands hanging off the section.

3. Close MAX PRIME at the roots and rotate wrist slightly. Let the barrel rotate for a few seconds before SLOWLY gliding down hair.

4. For flips at the end, rotate wrist once at the end of the hair and hold for 2-3 seconds before releasing.

HOW-TO: CURLS + WAVES

1. Detangle, section, and smooth hair before styling. Hold the tool vertically.

2. Grab a 1-2" section of hair and wrap it around the barrel. Make sure the entire section of hair is laying flat on the barrel, and not bunched up. Additionally, make sure there are no loose strands hanging off the section and that all parts of the hair are on the barrel (and not the tool).

3. Close MAX PRIME for 3-5 seconds. The longer you hold the tool closed, the more defined the curl will be.

4. For beach waves, take a smaller section, and wrap hair in alternate directions for a more undone texture. Leave 1-2’' of hair out on the ends.

HOW-TO: VOLUME

1. For volume at the crown, insert MAX PRIME at roots wherever extra volume is desired. Leave barrel in place for 3-5 seconds, and rotate wrist towards the back of the head to define volume.

Pro Tip: For additional volume, insert MAX PRIME at roots at hair, then bring hair tool forward in the opposite direction. This is called "over directing the hair" and will build incredible volume instantly!

2. For volume on the sides of the hair, insert the tool at the roots and add in a section of hair. Close MAX PRIME for 5-7 seconds. Once it's rotating, rotate wrist away from the face to define the volume shape.

PRESS

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